Email Advertising Opportunities
eTOC
The JCO eTOC features links and abstracts to articles posted online, before the print issue is released. Sponsorship includes 33% share of voice (SOV) on one eTOC.
Ads Available
- Leaderboard Banner: 728 × 90
- Medium Rectangle: 300 × 250
eTOC Metrics
- Open Rate: 30%
- Email CTR: 17.70%
- Total Opens: 31,722
Distribution
- U.S.: 100,000
- Ex-U.S.: 66,000
Frequency
- 88 sends
Default is U.S. only for advertisers. International targeted coverage is available, inquire for pricing.
Discounts available for 6, 12 and 24 sends.
Please contact your representative for details.
Custom E-Alerts
The Custom Featured Articles E-Alerts are a compilation of JCO’s most recent top-downloaded original reports related to your target audience. All programs will be sent to ASCO self-identified specialists.
Cost per send: $8,000
Frequency: 3× per year
Circulation: Varies by Specialty (see chart below)
Open rate: 21%
| TOPIC* | Distribution |
|---|---|
|
Breast |
2,300 |
|
Multiple Myeloma |
4,600 |
|
Gastrointestinal |
1,600 |
|
Genitourinary |
543 |
|
Gynecologic |
2,500 |
|
Hematologic Malignancies |
4,600 |
|
Lung |
1,500 |
|
Immunotherapy |
1,900 |
*Other topics may be available, contact your sales representative.
100% SOV
Additional Email Opportunities
Top Downloaded
The Top Downloaded Articles E-Alerts feature the top downloaded articles from both the JCO and JCO -OP websites.
Cost Per Send
$5,000
Send Month*
January, April, July, October*
Distribution
17,000
Share of Voice
50%
Open Rate
38.50%
JCO Editor’s Pick
The Editor’s Pick E-Alert features JCO’s top articles, chosen by the editors at ASCO.
Cost Per Send
$5,000
Send Month*
March, June, September, December*
Distribution
17,000
Share of Voice
50%
Open Rate
33.90%
ASCO Annual Meeting
ASCO Publication’s Annual Meeting E-Alert features two emails in conjunction with the ASCO Annual meeting; one is sent pre-conference, and the second is sent during the conference.
Cost Per Send
$8,000
Send Month*
May & June*
Distribution
19,500+
Share of Voice
100%
Open Rate
40.82%
*Send month subject to change